Awareness is the cornerstone of BDC. We like the idea of a dad knowing what he is up against in this life, especially when it comes to his health and wellness, and family. Sometimes dads simply don’t know what their risks are for a certain disease or medical condition, or what they could be doing to avoid illness. Many dads also don’t always have the awareness of fatherhood best practices, often because they only know what their father’s knew. Indeed, a new generation of connected fathers is emerging, but there is still work that needs to be done. BDC was created to help spread understanding of what can influence the health of dads, better parenting, and community. And hopefully save lives in the process.